Paragon Studio equipment featured at Lash Latex Studio, an immersive launch event for YSL Beauty’s Lash Latex Mascara in London.

Integrating fitness into the world of beauty, the event transformed the Protein Studios space in Shoreditch into a contemporary Pilates studio. Through a fashion-led lens, Ashlee Louise Studio created a bold, monochrome environment shaped by movement and performance.

Paragon Studio equipment sat at the centre of the space, forming a strong visual anchor for the experience, defining the studio’s layout and atmosphere. The industrial design of the space, paired with Paragon Studio’s sculptural forms, complemented the sharp aesthetic of the product campaign, reinforcing the connection between strength, design, and beauty.

The result was an experiential setting inherently aligned with YSL Beauty’s bold identity.

Creative design, styling, and production by Ashlee Louise Studio.

Photography by Nic Ford.

Featured Equipment

• Adjustable bench in custom stained ash
• Club Dumbbells in custom stained ash
• Custom gym rug
• Suede exercise ball

Watch more highlights on our Instagram profile.

Collaboration Opportunities

Planning an event, photoshoot, or brand activation? Get in touch to learn how you can loan our equipment and collaborate with us on your next project.